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SEO

Local SEO

Show up when someone nearby searches for what you do.

What's included

  • Google Business Profile
  • Local pages
  • Directories and citations
  • Reviews

Part of SEO

The essentials

Why Local SEO matters

When someone searches "near me" or for a town name, Google first shows a map with three businesses. Making that group depends on your business's relevance, distance and prominence: a complete profile, reviews, local pages and mentions on other sites.

We work on these factors together, so you show up in local searches and people who find you have reasons to choose you.

What we do

What's included

  1. 01

    Google Business Profile

    Complete, consistent categories, services, opening hours and photos.

  2. 02

    Local pages

    Pages on your site for each location or service area, when it makes sense.

  3. 03

    Directories and citations

    The same name, address and phone number on the directories that count.

  4. 04

    Reviews

    A simple process to ask for reviews and reply to every one.

How we work

Step by step

  1. 1

    Local diagnosis

    Profile, map rankings, competitors and data consistency.

  2. 2

    Fix the foundations

    A complete profile and the same name, address and phone everywhere.

  3. 3

    Local content

    Pages and posts for each area or service.

  4. 4

    Reviews and follow-up

    A review process and a monthly report.

Platforms and tools

What we work with

  • Google Business Profile
  • Google Maps
  • Google Search Console
  • Local directories

What we report

Every month, compared with the previous period.

  • Organic traffic
  • Rankings for target keywords
  • Conversions from search
  • Indexed pages and technical errors

Case study · Skincare, e-commerce (Norway)

Flora Organics: +205% orders during Black Week

A Shopify store built from scratch, with website, SEO, social media, ads and measurement working together for a Norwegian skincare brand.

+205%

orders

Black Week 2025 vs 1–22 Nov 2025

More in SEO

Other specialities

See everything in SEO
  • SEO audit

    Speed, indexing, structure and content: what's holding the site back and where to start.

  • E-commerce SEO

    Categories, product pages and filters built for organic search.

  • Shopify SEO

    Structure, themes and content of Shopify stores optimised for search.

  • WooCommerce SEO

    WordPress stores on WooCommerce that are fast, well indexed and easy to find.

FAQ

Before we talk

Does it work without a physical shop?

Yes, if you serve a defined area. The Business Profile can show your service area without a public address.

How is it different from regular SEO?

Local SEO focuses on searches with local intent and on Google Maps.

I have several locations. How does it work?

Each location has its own profile and, ideally, its own page on the site.

Do reviews affect rankings?

Yes. The number, quality and replies to reviews count towards prominence.

Shall we talk about Local SEO?

Tell us the context and we'll come back with the next steps.